You don’t need 10k, 50k or 100k followers to start getting paid. I’m living proof.
I’m Desriee, a mum, entrepreneur and content creator of 10 years, and founder of an inclusive children’s brand. I’ve been able to land four-figure partnerships with under 10k followers, by knowing how to position myself, pitch properly and negotiate my rates.
In this live masterclass, I’ll be sharing:
• How to make your page “brand-ready”
• How to set your rates (and stop undercharging)
• The exact email templates I use to pitch and follow up
• How I negotiate four-figure deals with a small audience
• Live audits of a few attendees’ pages
This is for creators and entrepreneurs who are ready to stop guessing and start getting paid properly for the content they’re already creating.
The masterclass will be from 8pm-9pm GMT. If you can't make it, you will be sent the recording and can book a free consultation with me for 15 minutes to ask any questions, up to 2 months after the masterclass.
Section 1: Positioning & Foundations (10–15 mins)
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Why follower count isn’t everything
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What brands actually look for
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How to position yourself as a solution, not “just a creator”
Section 2:Your Brand & Content (15–20 mins)
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Cleaning up your bio & profiles (IG/TikTok)
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What type of content attracts brands
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Storytelling & showing your expertise in everyday content
Section 3: Money & Rates (15–20 mins)
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How to set your minimum / ideal / stretch rates
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Examples of real rates I've charged
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Usage, whitelisting, exclusivity – in simple terms
Section 4:Pitching & Emails (20–25 mins)
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How to find the right contacts
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The exact structure of your pitch emails
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Follow-up emails that don’t feel awkward
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Live breakdown of 1–2 example emails (from your own)
Section 5:Negotiation & Boundaries (10–15 mins)
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What to say when a brand lowballs you
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How to push back without losing the deal
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Saying no + not working for “free product only”
- Leverage when brands reach out to you.
Q&A / Hot Seats (15–20 mins)
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Quick audit of a few people’s pages (content, bio, brand fit)
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Live tweaks and ideas they can action straight away